IMPROVE COMPETITIVITY ON INTERNATIONAL MARKETS

Acesis provides Hospitals and Destinations

with effective and measurable business strategies and solutions

to develop sustainable growth

through Internationalization and Medical Tourism.

turismo medicale, destination health, intercare, interhealth, itakycares

BRING PATIENTS TO HOSPITALS

MEDICAL TOURISM

A constantly growing trend of patients moving from their home place to seek for better, more affordable or more readily available medical care.

The quest for medical care is usually clustered in 4 areas:

• Illness: search for specialist care, surgery, diagnostics and, in general, elective care for specific pathologies
• Wellness: search for thermal therapies, rehabilitation, fitness or alternative medicine
 • Esthetics: search for physical improvement through plastic or cosmetic surgery
• Reproduction: search for fertility treatments and assisted reproduction

BRING HOSPITAL TO PATIENTS

GLOBALIZATION OF OPERATIONS

Hospital groups are increasingly becoming multinational operations through acquisitions, joint ventures or expansion.

The need for health in developing countries is increasingly met by the expansion of hospital groups of more developed countries which, in turn, face the challenge of healthcare systems increasingly less dependent on State funding.

Expanding the reach towards new patients is the solution to open new markets; provide more people with access to healthcare; expand through agreements with governments and insurances and through out of pocket access; capitalize on knowledge and investments.

THE POTENTIAL OF MEDICAL TOURISM

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Million Medical Travelers

0

Billion $ Turnover

0

Million Medical Trips in EU

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Yearly % growth of market

ACT FOR SHORT TERM, PLAN FOR LONG TERM

Acesis unique approach allows hospitals and destinations

to quickly develop patient flows

while building long lasting value

through awareness, reputation and branding.

SHORT TERM

SHORT TERM

DEVELOP PATIENTS

Align the Digital Ecosystem for Lead generation; develop Digital Marketing campaigns to attract patients; develop locally based customer care to assist patients with information and logistics; develop CRM to profile and fidelize leads and patients.

MEDIUM TERM

MEDIUM TERM

DESIGN A STRATEGY

Define market potentialdevelop a unique positioning and branding strategy; define patient Personas; optimize medical offer, service and pricing levels according to markets; align and optimize Digital Marketing campaigns.

LONG TERM

LONG TERM

CONSOLIDATE RELATIONS

Develop relations with facilitators and doctors; strengthen awareness and reputation on key markets;  develop joint ventures or agreements with foreign hospital to generate patients; benchmark marketing and management strategies.

ARE YOU READY TO TAKE YOUR OPERATIONS TO THE NEXT LEVEL?

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